Oenovated was first introduced in February 2022.  Our love for wine and fashion is creatively expressed in a project that combines both. 

” We have always felt the need to express the existence of wine in our lives, and what a better way than to wear clothes everyday that play with our wine philosophy and give a more relaxed dimension to a world that often seems more sophisticated. ”

That’s how we blended wine with street culture and brought to the market a range of clothing and goods that are imaginatively connected with wine, while also informing the world about it. ”

Oenovated collaborates only with Greek artisans to create clothing and accessories inspired by wine, with the general idea of bringing wine closer to the younger generation in a more relaxed way, rather than something more serious or formal.

So we are proud enough to be the very first Greek wine-oriented clothing brand 🤟🏼

So…cheers in enjoying life to the fullest…by holding a glass of our favorite wine.